Naming
Positioning
Identity
Brand book
Website
About the project
MORE is a warehouse space with tailored solutions. Need 1,000 m²? You get it. 10,000 m²? It will be built for you. Another big advantage is the location: the complex is just 3 km from Kyiv, which brings logistics and connectivity benefits and lowers companies’ costs.
Building on these meanings, we created the name MORE and its positioning: a space that expands opportunities — a place where every entrepreneur can achieve more than anywhere else. And “more” also means “sea” in Ukrainian: a new sea is appearing near Kyiv, a space for growth where the only limit is ambition.
The MORE identity is based on one key idea — scaling and adaptation. That’s how a dynamic symbol was born that changes to fit the needs of each layout.
We started from an idea and launched the brand into the world. Together with our client Terra-Bud, we researched the market and competitors, ran strategy sessions, developed the name and strategy, and put it all into a brand book and a website. Along the way, this project became one of our favourites.




The MORE identity is based on one key idea — scaling and adaptation. That’s how a dynamic symbol was born that changes to fit the needs of each layout.
We started from an idea and launched the brand into the world. Together with our client Terra-Bud, we researched the market and competitors, ran strategy sessions, developed the name and strategy, and put it all into a brand book and a website. Along the way, this project became one of our favourites.








